Shopboostr has specialized in being one of the leading agencies for the creation of successful online platforms and online marketplaces. We have already implemented over 100 platforms and marketplaces and have been closely focused on their development for several years.
Generally, you can use our website without providing personal data. Insofar as personal data (for example, name, address or email addresses) are collected on our pages, this is always done on a voluntary basis, wherever possible. These data will not be passed on to third parties without your explicit consent.
We would like to point out that data transmission over the Internet (for example, when communicating via email) can be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties.
We hereby expressly object to the use of contact data published within the scope of the legal notice obligation by third parties for the purpose of sending unsolicited advertising and information material. The operators of these pages explicitly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam emails.
Our website integrates plugins of the social network Facebook (Facebook Inc., 1601 Willow Road, Menlo Park, California, 94025, USA). You can recognize these Facebook plugins by the Facebook logo or the “Like-Button” (“Gefällt mir”) on our site. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/. When you visit our pages, a direct connection is established between your browser and the Facebook server via the plugin. As a result, Facebook receives the information that you have visited our site with your IP address. If you click on the Facebook “Like-Button” while logged into your Facebook account, you can link the content of our pages to your Facebook profile. This enables Facebook to associate your visit to our pages with your user account. We point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data nor of its use by Facebook. For more information on this, please see Facebook’s Privacy Policy at https://de-de.facebook.com/policy.php
If you do not wish Facebook to associate your visit to our site with your Facebook account, please log out of your Facebook user account.
This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies,” text files that are stored on your computer and that allow an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will, however, be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity, and providing other services related to website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
You may refuse the storage of cookies by selecting the appropriate settings on your browser software; however, please note that if you do this, you may not be able to use all the functions of this website fully. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing these data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Collection and dissemination of information: Using the Google +1 button allows you to publish information worldwide. Via the Google +1 button, you and other users receive personalized content from Google and its partners. Google stores both the information that you have given +1 for certain content and information about the page you viewed when you clicked on +1. Your +1 can be displayed as references along with your profile name and photo in Google services, such as in search results or in your Google profile, or elsewhere on websites and ads on the Internet. Google records information about your +1 activities in order to improve Google services for you and others. To use the Google +1 button, you need a globally visible, public Google profile that must at least contain the name chosen for the profile. This name is used in all Google services. In some cases, this name may also replace another name you used when sharing content through your Google account. The identity of your Google profile can be shown to users who know your email address or have other identifying information about you.
Use of the collected information: In addition to the uses outlined above, the information you provide will be used in accordance with the applicable Google privacy policies. Google may publish aggregated statistics about the +1 activities of users or share these with users and partners, such as publishers, advertisers, or affiliated websites.
Our pages integrate functions of the Twitter service. These functions are provided by Twitter Inc., Twitter, Inc. 1355 Market St, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data are also transmitted to Twitter in this process.
We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Twitter. For further information, please refer to Twitter’s privacy policy at https://twitter.com/privacy.
You can change your privacy settings on Twitter in the account settings at https://twitter.com/account/settings.
Sources: eRecht24, Facebook Disclaimer, Google Analytics Privacy Policy, Google +1 Privacy Policy, Twitter Terms
This Privacy Policy explains the nature, scope, and purpose of the processing of personal data (hereinafter referred to as “data”) within our online offering and the related websites, functions, and content, as well as external online presences, e.g. our Social Media profiles (hereinafter collectively referred to as “online offering”). With regard to the terminology used, such as “processing” or “controller,” we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).
Digital Faktor GmbH Dimitri Haussmann Blütenstraße 15 80799 Munich, Germany Email address: info@shopboostr.de CEO: Dimitri Haussmann Link to imprint: https://www.shopboostr.de/impressum Contact Data Protection Officer: info@shopboostr.de
– Inventory data (e.g., names, addresses). – Contact data (e.g., email, phone numbers). – Content data (e.g., text input, photographs, videos). – Usage data (e.g., visited websites, interest in content, access times). – Meta/communication data (e.g., device information, IP addresses).
Visitors and users of the online offering (hereinafter we also refer to the data subjects collectively as “users”).
– Provision of the online offering, its functions, and contents. – Responding to contact requests and communicating with users. – Security measures. – Range measurement/marketing
“Personal data” means any information relating to an identified or identifiable natural person (hereinafter “data subject”); a natural person is regarded as identifiable if he or she can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g., a cookie), or to one or more special features that are an expression of the physical, physiological, genetic, psychological, economic, cultural, or social identity of that natural person.
“Processing” is any operation or set of operations performed upon personal data, whether or not by automated means. The term is broad and covers practically every handling of data.
“Pseudonymization” means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures ensuring that the personal data are not attributed to an identified or identifiable natural person.
“Profiling” means any type of automated processing of personal data that involves using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s work performance, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.
“Controller” means the natural or legal person, public authority, agency, or other body that, alone or jointly with others, determines the purposes and means of processing personal data.
“Processor” means a natural or legal person, public authority, agency, or other body that processes personal data on behalf of the controller.
In accordance with Art. 13 GDPR, we inform you of the legal bases of our data processing. Unless the legal basis is stated in the Privacy Policy, the following applies: The legal basis for obtaining consent is Art. 6(1)(a) and Art. 7 GDPR, the legal basis for processing to perform our services and carry out contractual measures as well as respond to inquiries is Art. 6(1)(b) GDPR, the legal basis for processing to fulfill our legal obligations is Art. 6(1)(c) GDPR, and the legal basis for processing to safeguard our legitimate interests is Art. 6(1)(f) GDPR. In cases where vital interests of the data subject or another natural person require the processing of personal data, Art. 6(1)(d) GDPR serves as the legal basis.
We take appropriate technical and organizational measures in accordance with Art. 32 GDPR, taking into account the state of the art, the costs of implementation, and the nature, scope, circumstances, and purposes of the processing, as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons, to ensure a level of security appropriate to the risk.
These measures include, in particular, securing the confidentiality, integrity, and availability of data by controlling physical access to the data as well as the access, input, disclosure, securing of availability, and separation of the data. Furthermore, we have established procedures to ensure the exercise of data subjects’ rights, deletion of data, and responses to data hazards. We also consider the protection of personal data as early as the development or selection of hardware, software, and procedures, in accordance with the principle of data protection by design and by default (Art. 25 GDPR).
If, in the course of our processing, we disclose data to other persons and companies (processors or third parties), transmit data to them, or otherwise grant them access to the data, such disclosure or transmission will only take place on the basis of a legal permission (e.g., if a transmission of the data to third parties, such as payment service providers, is required for contract performance under Art. 6(1)(b) GDPR), if you have given your consent, if there is a legal obligation requiring it, or if it is based on our legitimate interests (e.g., when using agents, web hosts, etc.).
If we commission third parties to process data on the basis of a so-called “data processing agreement,” this is done pursuant to Art. 28 GDPR.
If we process data in a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)) or if this takes place in the context of using services of third parties or disclosure or transmission of data to third parties, this will only take place if it is necessary for the fulfillment of our (pre)contractual obligations, on the basis of your consent, due to a legal obligation, or based on our legitimate interests. Subject to legal or contractual permissions, we only process or allow data to be processed in a third country if the special requirements of Art. 44 et seq. GDPR are met. That is, processing takes place, for example, on the basis of special guarantees such as the officially recognized determination of an EU-level of data protection (e.g., for the USA via the “Privacy Shield”) or compliance with officially recognized special contractual obligations (so-called “standard contractual clauses”).
You have the right to request confirmation as to whether relevant data are being processed and to request information about those data, as well as additional information and a copy of the data, in accordance with Art. 15 GDPR.
You have the right in accordance with Art. 16 GDPR to request that incomplete data be completed or that incorrect data relating to you be corrected.
In accordance with Art. 17 GDPR, you have the right to demand the immediate deletion of relevant data, or alternatively, in accordance with Art. 18 GDPR, to demand a restriction of the processing of the data.
You have the right to receive the data concerning you, which you have provided to us, in accordance with Art. 20 GDPR, and to request its transmission to other controllers.
You also have the right, in accordance with Art. 77 GDPR, to lodge a complaint with the competent supervisory authority.
You have the right to revoke consents granted in accordance with Art. 7(3) GDPR with effect for the future.
You can object at any time to the future processing of data relating to you in accordance with Art. 21 GDPR. The objection may, in particular, be made against processing for direct marketing purposes.
“Cookies” are small files that are stored on users’ computers. Various pieces of information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after the user’s visit within an online offering. Temporary cookies, or “session cookies” or “transient cookies,” are cookies that are deleted after a user leaves an online offering and closes his or her browser. Such a cookie might, for example, store the contents of a shopping cart in an online shop or a login status. “Permanent” or “persistent” cookies are those that remain stored even after the browser is closed. For example, the login status may be stored if users revisit a site after several days. Likewise, the interests of users may be stored in such a cookie, which are then used for reach measurement or marketing purposes. “Third-party cookies” are cookies that are offered by providers other than the controller who operates the online offering (otherwise, if it is only their cookies, they are referred to as “first-party cookies”).
We may use temporary and permanent cookies and will clarify this in our Privacy Policy.
If users do not wish cookies to be stored on their computer, they are asked to disable the corresponding option in their browser’s system settings. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offering.
A general objection to the use of cookies used for the purposes of online marketing can be declared for a large number of services, particularly in the case of tracking, via the US site https://www.aboutads.info/choices/ or the EU site https://www.youronlinechoices.com/. Furthermore, cookies can be stored by disabling them in the browser settings. Please note that if you do so, you may not be able to use all features of this online offering.
The data we process are deleted in accordance with Art. 17 and 18 GDPR, or their processing is restricted. Unless expressly stated as part of this Privacy Policy, the data we store are deleted as soon as they are no longer required for their intended purpose, and no statutory retention obligations prevent their deletion. If the data are not deleted because they are required for other and legally permissible purposes, their processing is restricted. This means the data are blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons.
According to legal requirements in Germany, data are in particular retained for 10 years pursuant to §§ 147(1) AO, 257(1) Nos. 1 and 4, (4) HGB (books, records, management reports, accounting documents, commercial books, documents relevant for taxation, etc.) and for 6 years pursuant to § 257(1) Nos. 2 and 3, (4) HGB (commercial correspondence).
According to legal requirements in Austria, data are retained in particular for 7 years pursuant to § 132(1) BAO (accounting documents, receipts/invoices, accounts, documents, business papers, statements of revenue and expenses, etc.), for 22 years in connection with property, and for 10 years for documents related to electronically provided services, telecommunications, radio, and television services provided to non-entrepreneurs in EU Member States for which the Mini-One-Stop-Shop (MOSS) is used.
We also process – Contract data (e.g., contract subject matter, term, customer category). – Payment data (e.g., bank details, payment history) of our customers, prospects, and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising, and market research.
We process our clients’ data in the context of our contractual services, which include conceptual and strategic consulting, campaign planning, software and design development/consulting or maintenance, implementing campaigns and processes/handling, server administration, data analysis/consulting services, and training services.
In this context, we process inventory data (e.g., customer master data such as names or addresses), contact data (e.g., email, phone numbers), content data (e.g., text input, photographs, videos), contract data (e.g., contractual subject matter, term), payment data (e.g., bank details, payment history), and usage and metadata (e.g., as part of the evaluation and measurement of the success of marketing measures). We generally do not process special categories of personal data unless these are part of the commissioned processing. The data subjects include our clients, prospects, and their clients, users, website visitors, or employees, as well as third parties. The purpose of the processing is to provide contractual services, billing, and customer service. The legal bases for processing are derived from Art. 6(1)(b) GDPR (contractual services) and Art. 6(1)(f) GDPR (analysis, statistics, optimization, security measures). We process data that are necessary for the establishment and fulfillment of contractual services and point out the necessity of providing them. Disclosure to external entities only takes place if it is required within the scope of an assignment. When processing data that have been provided to us within the scope of an assignment, we act in accordance with the instructions of the client as well as the legal requirements for commissioned processing pursuant to Art. 28 GDPR, and we do not process the data for any purposes other than those specified in the contract.
We delete the data upon expiration of statutory warranty and comparable obligations. The necessity of data retention is reviewed every three years; otherwise, legal retention obligations apply (6 years under § 257(1) HGB, 10 years under § 147(1) AO). In the case of data disclosed to us within the scope of an assignment by the client, we delete the data in accordance with the instructions contained in the contract, generally after the end of the assignment.
We process the data of our contractual partners and interested parties as well as other principals, customers, clients, or contractual partners (collectively referred to as “contractual partners”) in accordance with Art. 6(1)(b) GDPR, in order to provide them with our contractual or pre-contractual services. The data processed in this regard, their nature, scope, purpose, and necessity for processing are determined by the underlying contractual relationship.
The data we process include the master data of our contractual partners (e.g., names and addresses), contact data (e.g., email addresses and telephone numbers), as well as contract data (e.g., services used, contractual content, contractual communication, names of contact persons) and payment data (e.g., bank details, payment history).
We generally do not process special categories of personal data, unless they are part of a commissioned or contractually required processing.
We process data that are necessary for the establishment and fulfillment of contractual services and inform about the necessity of providing them if this is not evident for the contractual partners. Disclosure to external individuals or companies takes place only if it is required under a contract. When processing data that are disclosed to us as part of an assignment, we act in accordance with the instructions of the client and the legal requirements.
In the context of the use of our online services, we may store the IP address and the time of the user’s action. This storage is based on our legitimate interests, as well as the users’ interests in protection against misuse and other unauthorized use. As a rule, these data are not passed on to third parties unless it is necessary to pursue our claims in accordance with Art. 6(1)(f) GDPR or there is a legal obligation to do so pursuant to Art. 6(1)(c) GDPR.
The data are deleted when they are no longer required for the fulfillment of contractual or statutory duties of care, as well as for the handling of any warranty or comparable obligations, with the necessity of data retention being reviewed every three years. Otherwise, the statutory retention obligations apply.
We process data in connection with administrative tasks as well as the organization of our business, financial accounting, and compliance with legal obligations (e.g., archiving). In doing so, we process the same data that we process in connection with the provision of our contractual services. The legal bases for this processing are Art. 6(1)(c) GDPR and Art. 6(1)(f) GDPR. Customers, prospects, business partners, and website visitors are affected by this processing. The purpose and our interest in processing lie in the administration, financial accounting, office organization, and archiving of data, i.e., tasks that serve to maintain our business activities, fulfill our duties, and provide our services. The deletion of data relating to contractual services and contractual communications corresponds to what is stated regarding these processing activities.
In this context, we disclose or transmit data to the financial administration, consultants such as tax advisors or auditors, and other fee offices and payment service providers.
Furthermore, based on our business interests, we store information about suppliers, organizers, and other business partners, e.g., for later contact. These majority corporate data are stored permanently.
To run our business economically and to be able to identify market trends, customer and user wishes, we analyze the data we have on business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, and metadata on the basis of Art. 6(1)(f) GDPR, whereby the data subjects include contractual partners, interested parties, customers, visitors, and users of our online offering.
The analyses are carried out for the purpose of business management assessments, marketing, and market research. In doing so, we may consider the profiles of registered users along with information about their services used. The analyses serve to enhance user-friendliness, optimize our offering, and improve business efficiency. The analyses are for our use only and are not disclosed externally unless they are anonymous analyses with aggregated values.
If these analyses or profiles are personal, they will be deleted or anonymized upon termination by the users, or after two years from the conclusion of the contract. Otherwise, the overall business analyses and general trend determinations are prepared anonymously wherever possible.
Created using the privacy policy generator from RA Dr. Thomas Schwenke
Privacy Policy for the Use of Analytics Tools
This website uses so-called “plugins” or extensions of WordPress as well as external third-party providers that serve to analyze our customer base.
WordPress Jetpack
The WordPress extension “Jetpack” is a web analytics service that works similarly to Google Analytics and stores certain events on the website. The extension is located in the backend of the website and is not integrated via scripts or APIs but installed as an extension, thereby built into the code of the website. Jetpack records the visitor count of all subpages and blog posts on www.shopboostr.de and provides visitor statistics.
2) Hotjar
Hotjar is a web analytics service integrated into the website via so-called “scripts” and serves to analyze visitor behavior. The tool records users’ sessions on the site and converts them into videos, which are then made available to www.shopboostr.de.
Privacy Policy for the Use of Email Services and Lead Generation Tools for Storing Email Addresses
This website uses tools and programs for storing users’ email addresses. Storage is always on a voluntary basis. The email addresses are used only for the stated purposes (e.g., receiving a free guide) or for similar purposes (which relate to the requested service, for instance a free cost calculation as a supplement to the project guide). These email addresses are not given to third parties.
Mailchimp Mailchimp is an email service that stores email addresses.
2) Thrive Thrive is a WordPress extension used to create interactive quizzes, which can also capture email addresses. The extension is synchronized with Mailchimp and imports the collected addresses into Mailchimp. The email addresses are collected for the purpose of delivering test results.
3) NinjaPopups
Ninja Popups is an extension for creating so-called pop-ups (additional JavaScript-based elements on a website triggered by a particular event, e.g., when leaving the website). The pop-up is a window containing specific media content and sometimes a lead generation form (user email input). The collected email addresses via pop-ups are used only for the purposes mentioned in the respective pop-up (for example, sending a free guide for project development).
Privacy Policy for the Use of Facebook Pixel
Facebook Pixel is a web analytics service from Facebook that collects cookies from site visitors (for a definition/explanation of cookies, see above). Using these cookies, ads are shown on Facebook to users who have visited the corresponding subpage on www.shopboostr.de. These ads present certain offers to users who have shown an interest in a particular topic in the past. The cookie retention period is 60 days.
This site uses some so-called affiliate links. If someone clicks on such an affiliate link and makes a purchase via that link, Shopboostr receives a commission from the relevant online shop or provider. The purchaser does not pay any extra because of this.
Dimitri Haußmann
CEO
Contact details: Phone: +49 / 30 403631 27 Email: info@shopboostr.de
Contact details: Phone: +49 / 30 403631 27 Email: info@shopboostr.de
