Wix Prices: How much does a professional Wix website cost in 2025?

Having your own website is a must for businesses. But it is also often useful for individuals. If you lack the necessary knowledge and want a simple website with little effort, you often opt for a website builder. Several providers offer such systems. One of the market leaders in website builders is Wix. In this article, we will look at what a professional website built with the Wix website builder costs in 2024 and what other expenses you should expect.

What is Wix?

Wix is what is known as a website builder. It is software that allows you to create websites and simple online stores quickly and easily – especially without any technical expertise. Unlike a content management system, a website builder does not require a server or webspace. Additionally, the work for configuration and management is minimal. However, the functionality of website builders like Wix is limited and is mainly suitable for smaller stores and simple websites.

Why is the Wix website builder important?

A website is an important asset today. But: Not only do businesses value a professional online presence, more and more individuals also want to represent themselves, their families, or a hobby with their own website. Often, however, the necessary expertise to create a website is lacking and the effort required for a content management system like WordPress is too great. In this case, a website builder like Wix is the perfect solution. The same applies to small businesses and startups, where budgets are often tight and professional staff is scarce. This is another area where Wix is ideally suited.

When is Wix needed?

The Wix website builder is ideal when you are looking for a simple and straightforward solution for your online presence or online store. However, you should note that with Wix, you can only create simple websites – albeit with a professional appearance and all basic features – and online stores. For larger or more complex projects, website builders are generally not suitable due to various limitations.

Applications of Wix

Wix is primarily used for smaller websites and online stores. Some applications for the Wix website builder include:

As mentioned elsewhere, Wix (or any other website builder) is often not suitable for larger and especially more complex projects, as it lacks the necessary functions and flexibility.

As mentioned elsewhere, Wix (or any other website builder) is often not suitable for larger and especially more complex projects, as it lacks the necessary functions and flexibility.

How does the Wix website builder work

The Wix website builder is a cloud-based solution. The entire website is created and operated on Wix’s server. All that is required is to sign up on the website. After that, you can immediately start creating your website online. No technical expertise, no own server, and no webspace are needed. Wix offers a variety of design templates to choose from. Various elements of the website, such as images, text boxes, etc., are inserted with a single click and placed in the desired location using the drag & drop principle. Text is entered through an editor, comparable to MS Word or other word processing programs.

Pros and Cons of the Wix website builder

As with any software, the Wix website builder has both advantages and disadvantages that you should be aware of, and which we will briefly explain in this section. This way, you will know what to expect from Wix and what the decision for this website builder entails.

The Advantages of the Website Builder

The advantages of a website builder like Wix are numerous and straightforward. The most important of these advantages are:

The Disadvantages of the Website Builder

Unfortunately, there are also some significant disadvantages to a website builder system like Wix that you should be aware of. The most important of these disadvantages are:

How much does a professional Wix website cost in 2024?

But what does a professional website built with the Wix website builder cost in 2024? The answer is: It depends. Wix offers a basic plan completely free of charge. The free version gives you access to the basic features and provides a little storage space as well as a Wix subdomain. For small projects and hobby websites, this is often sufficient.

The paid plans start at four US dollars per month and go up to 24 US dollars for the most expensive plan. The advantage of the paid plans is that they offer you the option to have your own domain or link an existing domain with your Wix account. Additionally, the different plans provide various amounts of storage, different support packages, and access to additional features. For example, with the eCommerce plan at 16 US dollars per month, you can create an online store.

These monthly costs are often the only fixed expense you have to consider for simple websites. Especially in the lower-tier plans, these costs are comparable to or even lower than the costs of web hosting. All plans are also significantly cheaper than having your own vServer.

The situation is a bit different with an online store. In addition to the monthly plan fee, Wix also charges a commission on the sales you make. This means that you have to give a portion of your profit to Wix. Therefore, for larger stores, Wix is rather uninteresting. In such cases, a shop system like Magento or WooCommerce is normally the better solution.

Additionally, online stores incur transaction fees. These are also charged by Wix and cover the costs for payments and transactions made by your customers in the store. This is another additional expense, which, unlike the commission, is often unavoidable. Payment providers, of course, want to earn money from their service, and they do so through a commission or transaction fee. PayPal, Skrill, Klaro, etc. all charge a fee on transactions – regardless of whether you host your website on Wix or not.

While the fixed costs for a Wix website range between 0 US dollars and 24 US dollars, you must also plan for a sales commission and transaction fees for an online store. Unfortunately, these costs are hard to predict. Smaller stores may face costs of 100 to 200 US dollars, while for larger stores these costs can quickly rise into the five-figure range.

You need to closely monitor your costs and revenues and determine for yourself whether Wix makes sense or if your own webspace with a professional shop system is the better solution. The latter also offers much more flexibility and numerous features, as well as the ability to configure the shop and website exactly as you want!

Listing of Cost Examples for a Wix Website in 2024

In this section, we want to illustrate the costs for a Wix website with a few examples. This way, you get concrete examples that can help you make your decision.

Simple Hobby Website, without your own domain

You can get a simple website without your own domain, featuring basic functions and a little storage space, completely free on Wix. Therefore, you don’t have to worry about expenses unless you opt for one of the paid plans or additional paid features and extensions.

Simple Business Website with your own domain

A simple business website with your own domain is available on Wix for as little as four or eight US dollars. Four US dollars is the cost if you already have your own domain. Eight US dollars is charged for the Combo plan, which provides you with a free included domain.

Note: With the four-dollar plan, you must already have a registered domain. The cost for this varies depending on the provider and the domain extension, ranging from under one euro to up to twelve euros or more. These costs are one-time for the whole year. The total cost for a professional website with your own domain is therefore between four and eight US dollars per month plus any domain fees. For the four-dollar plan, this amounts to between five and 20 US dollars (or more, depending on the domain) in the first year, and then four US dollars per month. With the eight-dollar plan, the domain is included for the first year. You only pay the eight US dollars.

Small Online Store with its own website and PayPal

For operating an online store with Wix, you need at least the eCommerce plan, which costs 16 US dollars per month. The domain is already included. Additionally, there are merchant fees from PayPal, also known as transaction fees. With a monthly revenue of 1000 euros, these fees amount to approximately 120 euros. PayPal’s commission is calculated as a percentage per transaction. You only pay when you sell and according to the value of your sales. Total costs: 16 USD per month + PayPal transaction fees: 120 euros per year at 1000 euros in revenue.

Complete Package for an Online Store and Website with Multiple Extensions

A complete or VIP package costs 24 USD per month on Wix. It gives you access to premium support, offers the most storage space, and provides a variety of functions and extras. A domain is also included, so initially no further costs are incurred. At least not if you choose exclusively free extensions and designs. Otherwise, you might have to account for additional expenses for extensions and themes. In the case of an online store, transaction fees for payments also apply. As with the previous package, the costs depend on the payment method as well as your revenue. The costs cannot be determined uniformly.

Alternatives to the Wix Website Builder

Wix is one of the market leaders among website builder providers. However, the company is by no means without competition, and there are several alternatives available to you. We briefly introduce the most important of these alternatives here. They consist either of alternative builder systems or content management systems, and they are:

WordPress CMS

WordPress is the most well-known content management system and is widely used. It is used for small blogs as well as huge multinational websites alike. Its ease of use and the extremely large selection of themes and extensions (or plugins) make WordPress very flexible and an ideal solution. WordPress can be hosted on WordPress’s servers or on your own webspace. The self-hosted version is completely free, although expenses for plugins, themes, and transaction fees may occur.

Joomla CMS

Joomla is also a content management system and is nearly as widely used as WordPress. It must be installed on your own webspace. The selection of plugins and themes is not as large as with WordPress, and its use and setup are somewhat more complicated. Nevertheless, Joomla is an excellent software that is regularly updated. Like WordPress, Joomla is completely free; you only pay for some extensions or special premium themes.

Jimdo Website Builder

Jimdo is a website builder comparable to Wix. The features are almost identical, and their costs are similar as well. With Jimdo, just like with Wix, you can create an online store on higher-tier plans. However, in our opinion, Jimdo has a major advantage over Wix: it is a German company and its software is specifically tailored for the German market. This makes using it for a German website or online store very straightforward.

The Most Important Features of a Website Builder

A website builder like Wix has only one goal: to make creating your own website or online store as simple and straightforward as possible. It should enable even people without special expertise or prior knowledge and with limited capital to create their own online store or online presence. The most important features of the Wix website builder are therefore:

Important Questions about Wix Website Builder Costs

In this section, you will find some frequently asked questions about the Wix website builder and its costs, along with the corresponding answers. We hope to answer many of your questions in advance.

Is an online store possible with all plans?

No. You can only create an online store with the eCommerce or VIP plan. This function is not included in the other plans.

What kind of websites is the free plan suitable for?

The free plan allows for a simple website with some storage space on a subdomain, such as https://YourUsername.wixsites.com/YourWebsite. As you can see, this is not a very original or professional solution. However, the free plan is excellent for smaller hobby websites or for testing out Wix’s offerings.

When and how can I cancel Wix?

You can cancel Wix at any time through the customer area. Cancellation is possible for the next billing period. For example, if you are on a monthly plan, you can cancel at the end of each month. For annual payments, the cancellation takes effect at the end of the contract term.

Is a domain included with Wix Domain Connect?

No. The Domain Connect plan only allows you to connect your own domain – which you have purchased separately – to your Wix website. You can buy a domain through Wix or many other registrars. If you want a Wix plan with an included domain, plans like Combo, eCommerce, or VIP are available.

Is Wix suitable for the German market?

Wix is not initially suitable for the German market. However, this issue can be relatively easily resolved with some extensions and settings. The problems mainly lie with GDPR and the payment methods for the German market. Configuration help for Germany is available on the Wix website.

Conclusion