Car Website: How to Create a Professional Car Platform

Creating a professional car platform that offers everything related to automobiles has proven to be an excellent startup option and enables an extensive presentation around the globe. The ever-growing number of tourists and people who want to be mobile in a foreign location is constantly increasing, and therefore the demand for car platforms that can offer affordable rental cars worldwide is also growing.

The Essentials at a Glance

Planning and Conceptualization

When planning and conceptualizing a professional car platform, it is crucial to consider all aspects carefully in order to achieve a successful and satisfying result. It is also important to choose the right model for your platform that meets the needs of your target audience. Here are some important points you should consider:

Which Online Platform Do You Want to Create?

If you would like to create a successful peer-to-peer car platform, you will find here some interesting business models and some crucial website features that you should definitely keep in mind: Another important aspect is online car buying, which offers users a convenient and secure way to purchase vehicles over the Internet.

Business Model

Websites such as Drivy, Deways, or Relayrides offer a service on their platforms that allows you to rent a car of your choice easily. In addition to rental cars, many platforms also offer used cars that are provided by their owners. The virtual car fleet belongs to the involved owners who like to see their fleet rented out, as they only earn money when their cars are rented. This business model favors online platforms for car rental and thrives on the commission for mediating the vehicles.

Revenue Model When Creating a Car Platform With these models, revenue can be generated on car platforms:

User Types

The following users are targeted when creating a car platform:

• Car Renters: Users who need a vehicle for a certain period. They look for cars that meet their personal needs and that they can rent once they have made their payment. They can rent cars from selected and verified dealers who offer high reliability and quality.

• Car Lenders: Users who offer their cars for rental. When renters book a car, the owner is informed and receives a rental protocol from the admin.

• Admin: After creating the car platform, the admin takes over the administrative tasks for the existing parties and controls the website. They can also manage bookings and generate reports.

Important Information for Drivers When Creating a Car Platform:

Important Details for the Owner of the Vehicle Fleet When Creating a Car Platform:

Over the past decade, many car rental companies have emerged, with the following companies already firmly established in the market:

Website Features for a Car Rental Platform

Creating a car platform requires a certain level of professionalism, as it should be impressive. Therefore, designers and developers should work hand in hand and follow a clear UX concept. To get inspiration, the leading websites should serve as examples to understand which features lead to success.

Mobile.de is the leading car platform in the German market and offers many functionalities.

Homepage

The homepage is the most important point of contact for visitors and users, and they should have a clear idea of what to expect on the website. Therefore, the tagline should already appealingly indicate the car rental and include a short, concise message. The banner should help the user quickly find where the available cars are located. In addition, the language of the website when creating a car platform should be adjustable, which increases the international success of the website when it is available in the most important languages.

Pro Tip – Multilingual Websites Increase Revenue

Reviews

Customer reviews should always be present on the homepage when creating a car platform, and sharing the reviews is important for the dissemination of the website. Customer feedback helps build business credibility and increases customer trust. Potential customers check online reviews before booking a service, and positive feedback helps in making a quick decision.

A common practice when creating a car platform is to publish a map on the homepage of a successful car rental platform, showing where the car rental is located. This allows the user to quickly and conveniently find the branch and make their choice among the various offers.

Rent a Car

To simplify the process of renting out a vehicle for the owner, it is recommended to install a button on the homepage with the text ‘Rent your car’. In addition to new cars, used cars can also be offered for rent to ensure a wider selection for customers. This allows the user to quickly and conveniently order the car of their choice. The account should be easily created via email and must be protected by a password. The list of available vehicles should definitely be linked with Facebook to integrate social media into the business concept.

When creating a car platform, collect the necessary details from car owners that clearly describe the vehicle in order to secure the rental. Publish listings with images and describe the details to give car renters a better impression of the cars. A car availability field is recommended for a car renter.

User Dashboard

Make the user dashboard even more functional by utilizing features that allow for quick updates of car listings, updating new photos, or making changes to the calendar. Create a special section to answer customer inquiries. This also includes chat and email functions. Such features are important for success when creating a car platform.

Referral Program

On some of the best car platforms, users also have the option to earn a fixed commission through customer referrals. The referral program gives users a chance to earn up to $100 for new customers. This feature is useful for bringing many new customers to a new website.

Autoscout.de is the second winner among the car platforms in Germany.

Listing a Car

Listing a vehicle for rental should be completed within seconds. If you register this offer simultaneously via Facebook, the number of interested parties as well as rentals multiplies. It is important to have a detailed description of all advantages and the basic facts.

An eye-catching button and features that simplify and speed up this process also have a positive impact on revenue and make a big difference.

Log In

For logging in when creating a car platform, the simplest possible method should be chosen. The simpler the registration, the larger the customer base, as a complicated sign-up process can be off-putting. The process should take only a few seconds and facilitate immediate access to the booking offers.

After selecting the vehicle, the customer is redirected to payment. The developers should ensure that a wide variety of payment options, such as credit cards and transfers, are offered when creating a car platform. This also increases revenue, and no compromises should be made on service here.

Search Filters

Finding the desired car can be a lengthy process for a user without sophisticated search filters. Tell your development team to integrate the following filters to generate relevant search results:

Car Pages

To convince customers of the vehicle offers, various brands and models should also be presented on the website:

When creating a car platform, the car pages on the website should also have a login as well as various options accessible on the car pages. Only a few websites are so well-designed that they provide comprehensive decision-making support for their customers when selecting offers.

Support

When creating a car platform, a comprehensive help function should also be integrated so that new or returning customers can get answers to their important questions. Our partners offer comprehensive support in areas such as maintenance and insurance to ensure a smooth experience for customers. There are different methods to offer a support center, whereby personal contact, although more expensive than an FAQ solution, is particularly appreciated by customers.

Mobile app

During our analysis, we recognized that the majority of successful car platforms, such as Drivy and Handize, indeed offer a mobile app to attract smartphone users as customers. An app will help you when creating a car platform to assist users in easily selecting and booking rental cars via smartphone. So, if your new car platform scores with its own app, you have every reason to be delighted.

After presenting and describing the most important features when creating a car platform, it is time for improvements and recommendations following an in-depth analysis:

Areas for Improvement and Recommendations

Most car platforms initially resemble a certain platform. However, even these pioneers still have areas that can be improved or are simply poorly designed. When creating a car platform, care should be taken not to repeat the same mistakes, but rather to offer better performance.

Conclusion

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